Frequently Asked Questions about HRC



Q: What does the Humane Research Council do?

A: The Humane Research Council (HRC) empowers animal advocates with access to the research, analysis, and strategies that maximize their effectiveness in reducing animal suffering. We provide discount consulting services, written reports, presentations, and other resources exclusively for animal advocates, including many free resources for smaller groups and individual advocates. HRC is a 501(c)3 tax-exempt organization. To learn more about HRC, please go here.

Q: Why does HRC exist?

A: HRC was formed in early 2000 to help animal advocates by providing the research and analysis upon which all successful programs and campaigns are built. With an improved understanding of attitudes, opinions, and behaviors, advocates can more effectively target and persuade people to adopt animal-friendly behaviors. Because HRC is a nonprofit organization, our services are provided well below market rates. In essence, we exist to make research accessible (financially and otherwise) to animal advocates. HRC also conducts independent, self-directed research studies that we share with national and local animal advocacy groups at little or no cost.

Q: Does HRC charge for its services?

A: HRC We provides a wide variety of free resources through our advocate-only website, Visit and register for access to begin using our many research tools. For one-on-one client engagements, HRC does require a modest fee to cover employee time, direct project costs, and a small amount of overhead. However, our nonprofit status and personal commitment to animal protection means that fees are kept low. Most clients should expect to pay much less for an HRC-managed research project than they would with a commercial research provider. Also, fees paid to HRC, like direct financial contributions, serve to benefit and improve the efforts of the entire animal advocacy movement.

Q: How can I support HRC's efforts?

A: HRC is a tax-exempt, 501(c)3 nonprofit organization. Monetary contributions and some donations of services are deductible to the full extent of U.S. tax law. Additionally, we are always in need of volunteer help from professional researchers. For more information about how (and why) to support HRC, please visit our support page.

Q: How can I get more information about HRC?

A: There is a considerable amount of information about HRC on this website ( Be sure to explore the site to learn more about HRC or read about our research services. You can also visit to look at the many resources that HRC offers exclusively to animal advocates. Otherwise, to contact HRC for any reason, please go here to find our contact details.